You may have come across Hunter Cesare on Youtube even though he has a relatively small channel. He has already managed to pop out a course named Ecom Hunter Dropshipping Mastercourse which will be the focus of our review today.
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The course sells for $197 or two payments of $149. huh? I think that's the most ridiculous payment plan i've ever come across.
Hunter's focus on his channel is to provide you with the latest tips in ecommerce and marketing. However he's definitely not a serial uploader as at the time of this writing his lastest video is at least 3 weeks old. I guess you'll have to wait for some tips.
However, he does give some good advice on things like how to unban your Facebook account (yes it does happen, sigh*) finding winning products, Facebook manual bidding strategies, how to steal winning ad copy, scaling secrets and more.
The topics are pretty customary of most channels talking about the same ecom/dropshipping stuff. So nothing out of the ordinary or to find a golden opportunity here.
He's reserved most of his targeted training for his course which we will get into right now.
Ecom Hunter Dropshipping Mastercourse Overview:
Hunter says he created this course because he wish he knew he had the knowledge and training himself when he first started. I'm not entirely sure when he first got into ecom but based on his age it probably wasn't too long ago. Courses in this stuff has been around for years!
So in this course the main areas of focus will be Facebook Ads, Scaling, Store optimization, product research email marketing at more. Pretty much what you should expect in a course but let's get a deeper dive into the modules.
The course is taught on the Teachable platform which is easy to use and viewable on all platforms.
Module 1 - Getting Started
Four videos averaging 3-5 minutes that show you how to get your store set up. Included is an overview of navigation, shipping settings and get your payment processing set up.
Module 2 - Preparations
In this module there are 5 videos from 3 minutes to 8 minutes long. You will learn:
- Finding winning products
- Importing products to your store
- Set your product description right
- Logo creation & theory
- Saving money with Aliexpress products
Module 3 - Store Design
Four videos found in this section from 2 minutes up to 4 minutes tops. Topics included are:
- Walkthrough of your store design
- How to build trust on your site
- Tracking emails and setting up your contact form
- Customer service strategies (ways to increase income)
Module 4 - Advertising
There are seven videos in this section, ranging from 4 minutes to the longest one at 16 minutes. Topics discussed:
- Facebook pixel
- Facebook ad guidelines
- Ads manager
- Creating ads - Interests
- Lookalike audiences
- Manual Bidding
- Creation checklist (ads)
Module 5 - Advertising Strategy Module - Steps 1-3
There are 3 advertising strategies that Hunter breaks down for you in this section. The first is "How to find the first Winning ad for $5" Here shows you a crash lesson on selling and helps you with your first offer.
The second strategy is "How to optimize your ad campaign." These 2 videos show you how to refine your offer and another on ad optimization.
The third strategy involves manual bidding with one video 8 minutes in length.
Module 6 - Advertising Strategy
Just one video here 20 minutes in length where Hunter shows you how you can go from $25 a day to 1K a day. This is all hypothetical of course.
Module 7 - Optimizing your Sales Funnel
Four videos are here that show you how to:
- Improving your sales by 30% with email marketing
- Improving sales with upsells
- Setting up dynamic retargetting ads
- Three high converting Ad sets
Module 8 - Fulfilling Orders
A couple videos here that show you how to fulfill orders and optionally how you can hire a VA to do this for you.
Module 9 - Ad Campaigns
In this module Hunter shows you his own ad campaigns and how they performed. There's discussion on Free+Shipping offers, low ticket manual bidding and giveaway campaigns.
Conclusion and Final Thoughts
I will agree that this course is priced fairly except for the 2-pay. As far as the content goes though it's not very detailed. A lot of modules but not much content. Also his training is mostly with Facebook ads, there isn't any training on influencer marketing or Google Shopping, SEO or funnels.
Today, you need to out-do your competition by incorporating as many methods as you can. Once such course that will teach you EVERYTHING you need to know is Ecom Elites. You can learn more about this course here.
The course i'm recommending is priced the same at $197 but there's also an "Ultimate" version that includes Google shopping ads, a sales funnel academy, a done for you 7 figure funnel and more. This is priced at $297, just a hundred bucks more. With over 170 videos, it completely eclipses Ecom Hunter's Drop Shipping Mastercourse.
Check out my eCom Elites review that I did and you'll see the difference. It's my #1 recommended dropshipping course right now.
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Ecom Hunter Dropshipping Mastercourse Rating
Goals & Objectives
Decently priced but content lacks when compared to my recommended course at same price point.