[Updated for 2021]
Hey, Drew here for yet another Franklin Hatchett product review.
This time it’s for his eCom Turbo Theme for Shopify, which is perfect for dropshipping sites but is it right for you?
Perhaps you have a theme right now from Shopify which is one of the free themes and you think it’s time for a change.
Or maybe your site is too ugly, slow or just sucks.
You're probably losing conversions and leaving money on the table for many reasons with just a free theme. In this review we will see if eCom Turbo can help you make more money for a more successful business.
Disclosure: Drew’s Review is supported by my readers. A purchase from a link may earn an affiliate commission at no extra cost to you. Learn more
He noticed a big hole with the Shopify themes out there, and that was conversions.
If you have an ugly site, or a site that looks bad functionally and loads slowly in both desktop and mobile, then you are literally losing potential sales here.
When you look at Ecom Turbo VS other themes like Booster Theme, Shopify Booster and Shoptimized, you’ll find that there are lot of similarities but Ecom Turbo is cheaper VS these other themes.
So what do you do to decrease your bounce rate? Get a theme that looks great and functions well. eCom Turbo is designed for one thing – conversions. If you are not in the dropshipping game for conversions then you might as well pack it up right now.
I went ahead and bought eCom Turbo and here is a screen shot of the members area. This is not just a theme. You get full training from the man himself! Just look at all the content.
Inside the Members Area
The content is hosted on Kajabi which is an excellent platform in terms of functionality and speed. This is where you will download the theme and get your training on how to use it.
The training is regularly updated when needed, along with the theme to keep up with industry demands.
What you see here is just the first page of training, there's 3 of them with 27 videos of instruction on how to use the theme to it's full potential.
You'll know how to set this theme up perfectly with this training!
Ok, so now you can see that when you purchase the theme you aren’t left in the cold without any help. As always Franklin provides huge value with his products and always over-delivers. I’ve bought many themes in the past and never was there a members area like this!
Features of the Theme That I Like:
Fast Load Times in Both Mobile & Desktop
Whether you know this or not, page loading time is a ranking factor in Google and now for 2021, the same goes for Facebook.
But besides that, if your site doesn’t load quick, you’re going to lose customers. They will get deterred and leave. eCom Turbo addresses this issue with super fast load speeds in both desktop and mobile.
Scarcity Timer & More
You probably have seen the apps available that you need to pay for to get a scarcity timer. Well it’s included here. Also included is a “left in stock” option to provide an additional layer of scarcity and instill a sense of urgency.
You can save up to $10 a month with the apps included in eCom Turbo considering these are paid apps in the app store.
Related Products Upsell
One way to maximize sales is to include a “related items” feature whenever a customer commits to buy one of your products. You’ll need to pony up another $5 to $10 bucks for this PER MONTH in the app store.
eCom Turbo does this for FREE – no monthlies! If Amazon does it. So should you. And you don’t have to pay for this feature! Love it.
Coupon Code Upsells
Another app that is available for purchase in the app store is included FREE with eCom Turbo.
If a customer leaves, entice them with a coupon. Not only that, you’ll be able to capture their email address as well. Double whammy.
Customization of the Footer
Have you tried to customize your footer? With the regular Shopify themes it’s almost impossible and admittedly you can have Shopify support do this for you as they have done for me in the past but it never looks how I want it.
With Franklin’s theme it’s all customizable - if that’s a word. 😛
A recent addition to eCom Turbo is an option to include a currency converter on your store.
If your currency of choice is not included you can even request this in the Facebook group and Franklin will add it. Full training on setting this up is included as well.
Through testing, Franklin has discovered the best area for your trust badges and he includes this in the training.
Trust badges can be instantly uploaded for all your products and shows you where it should be and why, for maximum conversions.
Building trust with your customers is a crucial element for conversions and you want to do this right and seem authentic at the same time.
These are just some of the features of eCom Turbo. There’s actually more than I mentioned, I just happen to love these ones.
So, Should You Buy eCom Turbo?
If you haven’t figured out yet that eCom Turbo is going to save you money by eliminating all those pesky monthly app charges, then I don’t know what to say! Here’s the thing. You can keep your theme as it is and never know if eCom Turbo will work for you or not.
Or, you can take the plunge starting at only $97, when some of the premium Shopify themes cost over $180 (and some suck if you ask me) and see what it will do for you.
The cost can easily be justified especially if you are paying monthly for some of the apps that are in the app store. There are other good premium themes out there but this one is so far the cheapest and does basically the same thing as the higher priced ones.
I’ve reviewed some of the best premium themes so you can have a better idea of the price points of the various themes.
My Ecom Turbo Review On Youtube
Here I walk you through the members area of Ecom Turbo. I take you inside the theme training area where you’ll see all the amazing training that you will get.
Once you’re done with training, there will be no questions unanswered on what to do should you get lost. If you do, full support is available as well.
In short, you’re in good hands with this theme and it’s not one of those products where you buy it and are left alone on how to figure it all out
Remember – eCom Turbo is designed for conversions! YOU need conversions or you have no business!
This video below was done some time ago. If you get eCom Turbo the training area will look much different and a lot more upgrades. Guess I need to do an update!
I found that when updating the theme you have to update the entire site again, a bit of a pain but not a huge deal. Things like Facebook bot integrations, one click upsells and custom page layouts are missing but I am sure this will be addressed in the future.
Franklin’s a stand up guy. If you are not satisfied with this theme you can get a refund after trying it out for 14 days.
If you’re stuck and need help, full support is available. I sent a ticket for a question recently and got an answer in just a few hours.
My Final Thoughts
You’re here because you are looking to improve the look and functionality of your store and get better conversions right? The other Shopify themes are NOT created by marketers.
If you ask me, Franklin is a marketing genius. He originally created this theme for himself because he knew what was lacking in the marketplace. Imagine what this could do for you and your store!
Many people that have his eCom Elites course have also bought this theme. Why would you not emulate a successful marketer and implement what works? Something to think about.
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