9 Best Lead Generation Affiliate Programs to Promote in 2022

As an affiliate marketer, lead generation affiliate programs can provide you with hefty commissions and an almost endless supply of products to promote.

One of my favorite and most lucrative products to promote is software.

When it comes to lead generation affiliate programs, software typically has very high commissions which can earn you quite a lot of money if done right.

However,

Trying to find the best ones yourself could take forever. And, what if the ones you promote have crappy conversion rates? You'll be wasting your time.

To combat that and save your frustration, I put together a list of the top lead generation affiliate programs to use for your marketing strategy. So yea, I've saved you a lot of work, time and frustration.

Let's dive in.

Top Lead Generation Affiliate Programs

1. Fiverr

๐ŸŒ URL - Fiverr Affiliate Program

๐Ÿ’ฐ Commission: $15 - $150 depending on vertical

๐Ÿช Cookie Duration: 12 months

Fiverr is one of the biggest freelance platforms online. It operates in over 160 countries with more than 100,000 sellers. Fiverr was founded back in 2010 and its headquarters are in Tel-Aviv, Israel.

Fiverr's lead generation affiliate program offers different types of verticals. Commissions range from $15 to $150. For example, if the person you referred to Fiverr buys a gig on Fiverr Pro (elite freelancers vetted by Fiverr) then you'd make $150 for their first purchase.

The type of category they buy from depends on how much commission you'll make. For example, you'll make $50 if their first purchase is under "Mobile Apps".

For gigs like illustrations voice-overs and online graphic creation, you'd make $25 for the referral.

A full list of the commission structure can be found here.

Pros:

  • More options for making commissions than in most programs
  • Fiverr is well known and has a good reputation
  • The 12-month cookie duration is longer than most affiliate programs

Cons:

  • You only make commissions with first-time buyers
  • There are no physical products offered, only digital

2. Shopify

๐ŸŒ URL - Shopify Partner Program

๐Ÿ’ฐ Commission: $58 for each sign up after the free trial

๐Ÿช Cookie Duration: 30 Days

The Shopify affiliate program is a way for website owners and bloggers to earn referral commissions by promoting Shopify products and services.

The amount of the commission varies depending on the product or service being promoted. For example, affiliates who promote Shopify's ecommerce platform can earn up to $58 per sign-up.

The program is free to join, and affiliates can choose from a variety of banners and text links to place on their site. Payments are made via PayPal, and affiliates can withdraw their earnings whenever they reach the minimum payout threshold.

There are different types of Partner programs available including developers, and Shopify Plus Partners.

Pros:

  • Very good conversion rates
  • Excellent customer support
  • A lot of self-help resources to help you promote

Cons:

  • Very high competition with other affiliates

3. BlueHost

๐ŸŒ URL - BlueHost Affiliate Program

๐Ÿ’ฐ Commission: $65 for each sale

๐Ÿช Cookie Duration: 90 Days

As one of the largest web hosting companies in the world, Bluehost offers a variety of plans to suit any customerโ€™s needs. And with its industry-leading commissions and conversions, the Bluehost affiliate program is a great way to earn money as an affiliate marketer.

Bluehost offers a wide range of creative assets and tools to help affiliates promote their products and services.

BlueHost is an incredibly popular host simply because of the "army" of affiliates (including me lol ๐Ÿ˜…) promoting the platform.

Pros:

  • High commission rates
  • High conversion rates
  • Reliable payout
  • Excellent customer service for both customers and affiliates

Cons:

  • Many affiliates are promoting Bluehost
  • Some of the top affiliates get a special discount on hosting plans which can take away commissions from new affiliates

4. SEMrush 

๐ŸŒ URL - Semrush Affiliate Program (join via Impact)

๐Ÿ’ฐ Commission: $200 for each sale, $10 for free trial

๐Ÿช Cookie Duration: Last click and 120 days

SEMrush is a software program that allows digital marketers to track their business and get information on their competitors.

As an affiliate of SEMrush, you'll get a variety of marketing materials to help you promote Semrush, including banner ads, text links, and email templates. In addition, the affiliate team is available to answer any questions you may have and provide assistance with creating effective marketing campaigns.

Pros:

  • High commissions
  • Prompt commission payments
  • Great promo materials - banners, landing pages, etc.

Cons:

  • It's a high ticket item making it a bit difficult for beginners

5. Promo

๐ŸŒ URL - Promo Affiliate Program

๐Ÿ’ฐ Commission: 30% commission per sale

๐Ÿช Cookie Duration: 90 Days

Promo is an online video creation platform that helps businesses create professional-quality video content. The platform offers a wide range of video templates, millions of royalty-free stock photos and videos, and easy-to-use tools for creating custom videos.

If your audience likes producing content with video, you should see success with this affiliate program.

Pros:

  • Generous commission structure
  • Flexible payment options including PayPal
  • Recurring payments

Cons:

  • Customer service is not the greatest

6. Leadpages

๐ŸŒ URL - LeadPages Affiliate Program

๐Ÿ’ฐ Commission: Up to 50%

๐Ÿช Cookie Duration: 30 Days

Leadpages is an online tool that allows users to create landing pages to capture leads and drive conversions.

The Leadpages affiliate program offers users the opportunity to earn commission by referring new customers to the service. This lead generation affiliate program is simple to join and provides participants with all the resources they need to be successful, including banners, text links, and email templates.

Leadpages offers a competitive commission structure, as well as monthly payments and prompt customer service. 

Pros:

  • 50% recurring commissions
  • Commissions become higher the more you sell
  • Dedicated affiliate support
  • Email swipes available

Cons:

  • There's a ton of options for landing page software, so you'll need to convince people this is the one for them

7. Skillshare

๐ŸŒ URL - SkillShare Affiliate Program (Impact Network)

๐Ÿ’ฐ Commission: 40% and up to $67 for each referral

๐Ÿช Cookie Duration: 30 Days

The Skillshare affiliate program is a great way for you to earn commissions by promoting Skillshare's online courses.

With over 20,000 courses on a variety of topics, Skillshare offers something for everyone. And, because all of their courses are taught by experts in their field, you can be confident that you're recommending high-quality content.

As a Skillshare affiliate, you'll earn 40% for every new member who signs up. Skillshare provides regular promotions and discounts that you can share with your audience to help drive conversions. So, if you're looking for a way to monetize your blog or website, the Skillshare affiliate program is definitely worth checking out.

Pros:

  • Payouts are prompt and on time
  • New special promotions are available for you to promote each month

Cons:

  • Lack of creatives for affiliates to promote

8. Grammarly

๐ŸŒ URL - Grammarly Affiliate Program (on the ShareASale network)

๐Ÿ’ฐ Commission: $0.20 for each free account signup and $20 for premium upgrade

๐Ÿช Cookie Duration: 30 Days

Grammarly is an online proofreading and grammar checking tool that is trusted by millions of users around the world. The Grammarly Affiliate Program is a great way for bloggers, website owners, and social media influencers to earn money by promoting Grammarly.

I use the free version myself as it catches so many mistakes. Since the basic features are free, there are no excuses and it's an easy sell. Sure you only get 20 cents when someone signs up for a free account, but if they upgrade, you'll make 20 bucks in commissions. It's not a lot, but getting your customer's foot in the door with the free plan is a great start.

Pros:

  • It's a must-need tool for anyone that creates written content online or offline
  • On the ShareASale network which is very reputable
  • Three payment options - Check, bank wire, or direct deposit

Cons:

  • Does not offer recurring commissions
  • Does not pay commissions with PayPal

9. GoDaddy

๐ŸŒ URL - GoDaddy Affiliate Program (on the CJ affiliate network)

๐Ÿ’ฐ Commission: 10-15% depending on product

๐Ÿช Cookie Duration: 45 Days

GoDaddy is one of the most popular domain registrars online. But it doesn't stop there. They also sell hosting, malware removal, SSL certificates, and have domain auctions.

So you do have a variety of ways to make affiliate commissions with this platform.

While the commissions tend to be kinda low, I am including it because almost everyone knows GoDaddy with its great brand name recognition. So there's a lot of trust and converting on your part should not take too much effort.

Pros:

  • Easily recognizable brand
  • Deep linking available

Cons:

  • Lengthy approval process to go through in CJ affiliate network

Is Lead Generation Better Than Affiliate Marketing?

So, which method is better? The answer depends on your business goals. If your goal is simply to generate leads, then lead generation may be the better option.

However, if you're looking to drive sales, then affiliate marketing may be more effective. Ultimately, the best strategy is to use both marketing channels in order to reach the widest audience possible.

How Do You Get Paid for Leads?

You get paid by leads when people sign up for a free trial or purchase a product from your affiliate link. For example, if you refer someone to a lead generation service like Fiverr, and they create an account and purchase a job, you'll earn money.

The amount of money you make per lead will depend on the program you're promoting. Some programs pay more per lead than others. A general rule of thumb is that the higher the payout, the more competitive the program will be.

Is Lead Generation the Same as Affiliate Marketing?

Affiliate marketers have been referring to lead generation as an offer for years now. The two industries are sister giants, with affiliate marketing viewing its counterpart in the same way--as people ready and willing to buy without being pushy or overbearing about it.

Both programs can be promoted on websites, blogs, or social media platforms.

Where Can I Get an Affiliate Marketing Course That Teaches Lead Generation?

Most reputable affiliate marketing programs will teach you how to make affiliate commissions with lead generation. It really comes down to the type of niche.

For example, if you have a site that sells tools, you likely won't be participating in any lead generation offers. The list I provide will teach you not just selling with physical products but with digital products as well, including lead generation and other marketing channels.

Conclusion

So there you have it. You've got a good list of the best lead generation affiliate programs to choose from. You might already be a member of one of the affiliate networks that support some of these programs.

Not all will be applicable to you as it really depends on the niche you are in. However, you can always do a cross-promotion by including some of these, even if your niche doesn't call for it.

Don't go for the ones based on high commissions - go for ones that will convert the best with your audience. That's how you will make good money, by giving people what they are looking for.

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Drew Mann

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