How Do I Start?
Ok so you want to start with Internet marketing but don’t know what to do first?
Well, there are many facets to internet marketing but the most common is set up a website, add content, find an affiliate offer and then SEO the crap out of it or drive paid traffic.
There’s different types of business that all revolve around internet marketing and many online businesses that you can choose from.
So, the very first thing you must do is pick a niche. What is a niche? Well, it’s basically a topic of something that you can sell. For example, some common niches are “weight loss” “dating” “self help” “muscle building” you get the idea. There are TONS of niches to choose from.
What I suggest is to start off with a niche that you are familiar with. Start off with your interests. What interests you? Do you have a hobby? Are there offers in your hobby that you can promote?
Do Some Research in Your Niche
As there are other networks out there to find products to promote, I’m going to use Clickbank as an example because it’s the easiest one to get into. I wouldn’t say it’s the best, but for someone starting off this is the best route and you can branch off from here.
What I suggest is you go to clickbank and check to see if there are any offers in the niche that you are interested in. If you don’t know what to pick, you can just browse the offers in the many different categories under the marketplace tab.
You can sign up for clickbank for free as well, registration is easy. The next step is after you have chosen a niche, for example “self help” under categories and then “dating guides” in the drop down, you will see all the current offers. On the right you will see the average sale, which is what you would get paid if you referred someone via your personal link and they ended up buying that product.
So in other words, once your website is created click bank will provide UA unique link and or graphics were you replace your provided code. When someone visits your website if they click on that link and follow through with the purchase than you will get credit for the sale.
It is also important to make sure that you are picking the right product to promote. For the category you’ve chosen you’ll see a drop down with different search types. You’ll want to choose gravity has your search type.
Gravity is the number of affiliates that earned a commission from promoting a product on click bank during the last 12 weeks. The number is not an actual amount of affiliates. The higher the value here the better. I would suggest to look for products with a minimum gravity of 10.
The next thing you’ll want to do is check to see if people are actually searching for the product you wish to promote. Chances are they are searching for an otherwise the product would not be created in the first place. If you go to google simply type in your niche key word in the search bar. In this case you can try typing in the search turned dating guides and see what websites come up.
Chances are some will contain an offer either to click bank or somewhere else. You can also use Googles’ Keyword Planner to check to see how many searches per month your niche is getting. For a guide on how to use the keyword planner you can go here.
What About Competition?
Competition is not a bad thing. Without competition that means that the product is not popular or is not selling. So do not be afraid of too many people competing in the niche you want to get into.
For example if you want to get into the weight loss niche, you will not try to rank for the key word weight loss. It is way too competitive. Instead, try to rank for a long tail keyword such as “how to lose weight on my thighs”, or “how to lose weight before my wedding.”
Ok So I Found Something to Promote, What Next?
By now you should have gone through the keyword planner and understand how it works. You should now pick at least 5-10 keywords that you will want to target. Now, to break this down. For each keyword you will create an article. Each article should be about 500-1000 words long, 500 is the minimal.
If your niche is broad, for example weight loss, you should target keywords that are longtail, in other words search terms that have more than 3 words, I provided an example above.
Your keyword should be in the Title Tag, the H1 Tag and the description. We will go into this later so don’t worry. For now, you can start writing an article based on your keyword. Do not use the keyword too much in your article. This is known as keyword stuffing which worked in the past but does not work now.
Think About Your Website
I strongly suggest you set up a website using wordpress. I don’t mean the free one either at wordpress.com
You will need a domain name and hosting. So, to tackle the domain name, there are two options. You can choose your own domain name (if available) or buy an aged, existing domain name from an auction. GoDaddy has an auction site where you can find one.
Why pick an aged domain? Even thought the domain is expired or about to be expired, it carries some trust with Google and can help you get indexed quicker. It also carries a lot of power from previous backlinks and can be a big boost to your site. Now, not all domains are considered good, you should really have them checked first.
One tool i suggest to check a domain if you are going to purchase a domain in an auction is majestic. What you want to focus on is trust flow and citation flow. Try to look for a site with a trust flow of a minimum of 10. For citation, citation should be within the range of trust. So in other words, a trust flow of 10 and citation of 10 is excellent, but if it’s too far spread out like trust of 10 and citation of 25, i’d stay away.
Next we will look into getting your website set up. For now, brainstorm some ideas and get your articles written. If you don’t want to write them yourself, I would suggest using iwriter, it’s a great platform to get some quality articles written for you, quite inexpensively. Just look under “outsourcing your work” in the linked article.
Getting started with Internet marketing doesn’t need to be difficult. The important thing is to do something you like. Check out my blog post “Choose Your Path” where I point out something that is vital for your success.
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