Welcome to my review on Jared Goetz's dropshipping course eCom Hacks Academy.
The course is marketed not as a drop shipping course but a "Dropsurfing" course. The focus is on hot items that are selling well in the current market.
Now, i'm in eCom myself and I don't get this distinction. Finding hot items that sell well IS the purpose of drop shipping. So let's see what this course is all about and if there's any distinction with drop surfing.
I will say that I don't think Jared Goetz is a fly-by-nighter as he has been featured on Entrepreneur.com and CNBC. However, just because you've been featured on an established website then create a course on what you do doesn't mean it gets an automatic nod.
Futher to that, his store was touted as the fastest growing Shopify store of 2017. In eCom, that's eons ago.
Anyway, let's take a look inside the course to see what you will get if I haven't lost you yet.
There are 4 modules plus a bonus section.
MOdule 1 - Structure
In this module Jared logs into Shopify to show you some numbers from his store. I imagine this was done for some kind of inspiration to keep you going.
He then talks about successful products with an overview. Importance is placed on testing before finding that winning product - I'm sure you've heard of this before.
You will then be shown how to set up your store on Shopify, how to buy a domain, getting a phone number, payment methods, setting up your support email, meta descriptions and shipping rules. These basics are pretty much covered in all courses and can be found online for free. Nothing ground-breaking here.
Module 2 - Setting up Your Store to Convert
This is a fairly large section with about 16 videos. One of the videos talks about the $5,000,000 theme. This theme is called "Shoptimized" which is available for purchase at $167 for a single license (one store) all the way up to $597 for a 10 license option.
Jared used this theme to make 5 Million dollars in sales but that doesn`t mean you will. The theme isn`t cheap but it`s focus is on conversions. eCom Turbo also focuses on conversions and it`s much cheaper - you decide if you`re looking for a premium theme.
Other videos in this section include`:
- Abandoned Cart Email Sequence
- FAQ Page Setup
- One-Click Upsell
- Customer Reviews
- Free Shipping Bar
There`s quite a few videos on how to set up the Shoptimized theme and this will only help if you decide to purchase it. Otherwise, there`s full training provided for the other theme I mentioned above.
Module 3 - Products
In this module Jared gives you a high level overview of what you should be looking for in a product and then gets into specifics later on.
Other videos show you how to add products to your store, where to find products and order fulfillment.
Module 4 - Advertising - Facebook ads
This module is all about Facebook advertising. There are no other advertising methods other than Facebook in Ecom Hacks. No Google Ads, Pinterest, Instagram or even Bots. You'll get this in eCom Elites at a fraction of the price of this course.
There's about 14 videos in this section and also a couple of videos featuring Jake Tenenbaum.
Here's what you'll learn in this section regarding Facebook ads.
- How to setup your facebook page
- Setting up business manager, ad accounts
- Campaign structuring
- 4 videos on different testing methods
- Scaling strategies
- Manual bidding strategies
- Custom Audiences, Lookalike Audiences, intersecting
In the last section of the course you'll get some bonus content which includes building a master list of suppliers, getting help from virtual assistants, getting an 800 number and abandoned cart email templates.
Final Thoughts on Ecom Hacks Academy
If you like Jared Goetz's teaching on Youtube then by all means go ahead and pony up the $997-$1997 for the course.
However, you might be disappointed with the content because to me it's pretty basic stuff. I was expecting much more for that price tag.
You can read my reviews on recommended dropshipping courses here to see what appeals to you most. I take you on an in depth look right into my recommendations so please have a look before you make any decisions with your money.
eCom Hacks Academy Rating
Overall it is not a bad course but with that price tag i’d stay away. Go with one of my suggestions above and use the money you save for Facebook/Google Ads. That’s a much better decision but the choice is yours to make.